Art Director │ Designer

BNP Paribas USA Employee Open Enrollment Kit

Develop a benefit enrollment kit that would appeal a vast U.S. employee demographic. BNP Paribas sponsors the “French Open”, so tennis themes were used to communicate key messages such as, “The ball is in your court”, which appeared on the front cover of the main brochure. The folder, built with capacity, housed two brochures and other printed collateral. Special production techniques were used to highlight certain images on the folder and in the brochures.